01–15–18

Growing Our Relationship with Mt. Cuba Center

In late 2015, we were introduced to a hidden gem located just a short drive away from us in Hockessin, Delaware. At the time, Mt. Cuba Center had just expanded access for visitors to their impressive gardens. We were intrigued by the intimate walking paths replete with native plants, abundant learning opportunities offered, and the extensive scientific research they were conducting.

Throughout the next several months, we worked together on a new site that has become the high-mark for the industry (we’re not just patting ourselves on the back, we got an RFP saying so). Beyond creating a site we were really proud of, the relationships that grew from the project have also been quite rewarding.

So, when the folks at Mt. Cuba Center asked us if we were interested in handling their advertising for 2018, we did not hesitate. This year we’re proud to take on agency of record duties and handle everything from strategy and media buying to copywriting, design, and analytics for ads across digital, print, radio, and outdoor.

Our first creative will be dropping soon, and we’re excited to introduce this gem to tons of new people. We know they’ll love it as much as we do.

Up Next: The Intern Experience: Vicki Qian's Day 1
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